- © 2023 - Gradient
The breakthrough of ChatGPT & other AI tools is going to change the future of businesses at all levels.
This training program is specifically designed for leaders and managers. It provides you with everything you need to get a good idea of the impact and added value of AI for your organization. We’ll show you how it can help with decision making and give you insight into how ChatGPT and other AI tools can simplify, accelerate and optimize your marketing, sales, service, data, operations and processes.
In this workshop, we will give you insight into the threats, opportunities and impact of ChatGPT and AI for your organization, people, roles and functions. We will also teach you how to work with tools, give you tips and tricks, show best practice examples from the market, and cover additional AI technology and plug-ins.
Then we work together to create initial use cases specifically tailored to your business. We develop these use cases into a roadmap so you can get started tomorrow to future-proof and sustainably grow your business by maximizing the potential of AI.
"The training was fun and interesting to do with colleagues, we went home with a lot of inspiration!"
After the training, you will have a broad range of knowledge and skills to understand and apply the potential of ChatGPT and AI within the context of your organization. You will be able to improve decision-making, optimize processes and drive business growth using AI technologies such as ChatGPT.
Martijn helps companies transform into future-proof marketing machines where AI and automation go hand in hand with human creativity. He has 20+ years of experience in digital marketing with clients as well as for agencies and has worked for (inter)national B2B and B2C well known brands during those years.
Bob is an inspired marketing automation consultant with a passion for processes. He also covers the theory behind demand generation for Gradient and co-hosts our podcast The Secret inGradient.
“Within 2 years, there will be 2 types of B2B marketers: those who make AI work for them, and those without a job.”
Joost Jongbloed, CEO Gradient
© 2022 Gradient